Pre Seed to Series Funding: Leveraging Opportunities in ASEAN

About this event

Join the WestTechFest 2022 event
Pre Seed to Series Funding: Leveraging Opportunities in ASEAN
Australia and the Association of Southeast Asian Nations (ASEAN) have celebrated over forty years of diplomatic relations. The 10 countries that make up ASEAN form one of the largest economies in the world and the region is considered a major destination for foreign investment and opportunities.
With a young and technologically-savvy population, rapidly growing middle class, and with post-pandemic economic recovery taking place, conditions in ASEAN are ripe to connect to communities and potential investors.
This event will shine a spotlight on key growth areas, discuss pathways to seek funding, share in-region experiences, and explore broader trends within ASEAN.
This event is being held as part of West Tech Fest 2022.


Please note that dietary requirements cannot be guaranteed for registrations after Wednesday 30 November. 


Lord Mayor Basil Zempilas, City of Perth
Basil Zempilas was elected Lord Mayor of the City of Perth in October 2020, the 18th Lord Mayor of Perth and the first following a three year period without elected leadership. This is the Lord Mayor’s first foray into Local Government and comes after a successful and ongoing broadcasting career in television and radio and as a newspaper columnist with The West Australian.
Basil began his television career at Channel 7 in Perth in 1994 and since 2001 has been the station’s Senior Sports Presenter, a role he continues in today. He also  hosts the Triple M Breakfast show on Perth radio. Basil has been a host and commentator at eight Olympics Games for the Seven Network, most recently calling the swimming at the rescheduled Tokyo 2020 games. In 2002 he famously called Stephen Bradbury’s historic gold medal win, Australia’s first in winter Olympic competition. For over 10 years he was a commentator and host of Seven’s Australia Open tennis coverage and for five years he was Master of Ceremonies at the Melbourne Cup Carnival. Between 2012-2019 Zempilas was a host and commentator on the Seven Network’s AFL coverage. Away from sport, Zempilas spent two years commuting from Perth to Sydney from 2018 to co-host Seven’s Weekend Sunrise and in 2019 he anchored and moderated the first Leader’s Debate between Scott Morrison and Bill Shorten.
Basil was educated at Hale School and gained a Bachelor of Arts Degree and a Graduate Diploma of Journalism from Murdoch University. In 2019 he was honoured with a Distinguished Alumni Award. Basil has been married to Amy since 2009, they have two daughters, Ava and Chloe and a son, Anthony.

Leesa Soulodre, General Partner, R3I CAPITAL
Leesa Soulodre is the General Partner of deeptech smart city fund R3i CAPITAL LP, the founder of R3i Ventures and the Pioneer behind the global scale up platforms, the House of MedTech and House of DeepTech. The program is currently landing Australian deeptech and medtech companies enscale into Singapore and Luxembourg as entry points to access Asia and European markets via their Calling Programs.
Leesa is a board member of RunwayHQ, and Board Advisor to a portfolio of impact pioneers including Viewmind, Stratificare, and the AI Asia Pacific Institute. She is an active Entrepreneur in Residence for 500 Startups. She serves as an Adjunct Faculty Member of Clinical Practice in Complex Problem Solving and Entrepreneurship at SMU Cox Business School and an Adjunct lecturer to the SMU BIG program at Singapore Management University and IE Business School.
Soulodre holds a Global Executive MBA from TRIUM, the collaboration between NYU Stern, HEC Paris, and the London School of Economics and Political Science, and a Masters in Management (Marketing) from the University of Southern Queensland.

Neal Cross, Co Founder & Chairman, PictureWealth
Neal Cross is a globally recognized corporate, social and start-up entrepreneur with a long track record across blue-chip technology, finance and data companies. He is currently co-founder and chairman of PictureWealth, one of the world’s fastest growing wealth fintech companies and serves on the advisory board of Razer Fintech and is NED at ASX listed Peppermint Innovation.
Prior to this, Cross was the Chief Innovation Officer at DBS Bank, where in his tenure he drove their transformation into a global innovation powerhouse culminating in achieving the world’s best Digital Bank 2016 and 2018 and worlds best bank 3 times across 2018 and 2020. He has personally been awarded the world’s most disruptive CIO/CTO globally from judges Sir Richard Branson and Apple co-founder Steve Wozniak and is a regular winner of best innovation lab and innovation leader awards.
Cross has advised hundreds of the major brands in Asia and is a trusted adviser to several leading CEO’s, government agencies and start-ups.

Betty Sun-Lucas, Specialist Fintech Director, Austrade
Betty is a seasoned corporate strategist and a passionate tech innovator with near 18 years of experience in building and growing corporate innovation capability, identifying and collaborating with stakeholders, leading and delivering the business result, initiating and implementing regional development and operation strategies.

Betty works with some of the best and brightest Australian fintech businesses to support their international expansion by providing market entry strategy advice, market intelligence, and, most crucially, the network and introduction.


Roy Mellon, Managing Director, Definitiv at The Access Group
Roy is the founder of Definitiv Group with over 15 years’ experience in the payroll and human resources industry. He is passionate about driving change in people management and is a member of the Tax Practitioners Board and the Institute of Certified Bookkeepers.

Prior to focusing his efforts into growing the Defintiv Group, he was the managing director for the Australian operation of a global payroll company. His entrepreneurial success has led him to winning two Business News’ 40under40 Awards.

Before his business career, Roy was a soldier in the 3rd/4th Cavalry in Townsville, where he drove Armoured Personnel Carriers.
Leigh Howard, CEO, Asialink Business
Leigh Howard has over two decades of experience representing Australian businesses in Asia, across corporate, government, start-up, and for-purpose sectors. As the CEO of Asialink Business, Leigh is focused on delivering services that empower Australian organisations and their people to seize the opportunities available in Asian markets.

Leigh was previously Deputy Commissioner to Southeast Asia for the State Government of Victoria, where he led a network of Trade & Investment offices assisting exporters and investors to access opportunities across the region. Leigh was a board member and Executive Director for, one of Australia’s biggest online classified portals, as well as the Director, South Asia for Talent2 International Ltd, one of Australia’s largest staffing companies.

Leigh is a Foundation Board Director of AustCham ASEAN, the peak body for all officially registered Australian chambers and business councils in Southeast Asia. He is also a long-standing board member and former Chairperson of the Malaysia Australia Business Council (MABC).


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